The Fiji Rugby Sevens Men’s and Women’s teams are set to make history this weekend in Perth as they debut Umbro jerseys for the first time.
This milestone follows the announcement of a landmark partnership between the Fiji Rakavi Football Union Limited (FRFU) and Umbro ANZ, marking the global sports brand as the official technical partner for the next five years.
Under this new agreement, which officially commenced on January 1, 2025, all teams under the Fiji Rugby banner will don Umbro’s bespoke technical playing and training apparel. This includes the Men’s and Women’s 15s and 7s teams, as well as other age-group squads. The move represents a significant step forward for Fiji Rugby’s global brand presence.
The Fiji national sides have already received their new kits, which they will proudly showcase during the HSBC Sevens Series leg in Perth. Fans can expect to see Fiji’s iconic teams wearing the new jerseys as they take to the pitch, embodying the vibrant spirit and electrifying style that Fijian rugby is renowned for.
FRFU Chief Executive Rovereto Nayacalevu emphasized the importance of the partnership, highlighting its alignment with the union’s commitment to innovation, quality, and excellence. “This new partnership reflects our ongoing mission to continue elevating Fiji Rugby’s presence both on and off the field,” Nayacalevu stated. He added that the partnership not only strengthens the teams’ performance but also contributes to their global identity.
The partnership with Umbro will also extend to retail, with the official launch of new merchandise planned for February. Umbro kits will be available at Tappoo’s retail outlets across Fiji and internationally, offering fans the chance to connect with their favorite teams through world-class apparel.
Anthony Little, Global Managing Director of Umbro, expressed his excitement about the collaboration. “Fiji’s national rugby teams are a source of pride and passion for Fijians, and their electrifying style is a joy to watch for fans around the world. We’re honored to see our double diamond logo on such exceptional international teams,” Little remarked. He also emphasized Umbro’s commitment to celebrating Fiji’s unique flair and passion on the global stage.
This partnership aligns with Fiji Rugby’s long-term vision of providing world-class support while inspiring future generations of athletes. As the teams prepare to compete in their new kits, fans and players alike look forward to a bright future under this transformative collaboration with Umbro.